Porsche launches brand-specific co-branded card ‘Porsche Samsung Card’

Porsche Korea (represented by Matthias Busse) has officially launched a brand-specific co-branded card, the 'Porsche Samsung Card', in partnership with Samsung Card.

The 'Porsche Samsung Card' is a brand-specific co-branded card designed to offer differentiated benefits and a luxury brand experience across the entire customer journey. By connecting various customer touchpoints—including official Porsche service centres, vehicle usage, charging, and lifestyle—it provides an integrated brand experience not only for Porsche owners but also for customers seeking to experience the brand.

In particular, in line with Porsche's expanding electrification strategy, ahead of the domestic launch of the all-electric SUV Cayenne Electric in the second half of this year, the card includes practical benefits that enhance the customer experience from charging to overall vehicle usage. Customers can earn 20% of their payment amount as points when using electric vehicle charging, and a 5% points benefit is also offered on fuel purchases. Points accumulation on fuel and EV charging spend is capped at 30,000 points per month.

Exclusive benefits for Porsche customers have also been introduced. When using official Porsche service centres for repairs, extended warranties, service packages, or purchasing Porsche Lifestyle (PLX) products, customers can earn 4% of the payment amount as points, with an annual maximum of 300,000 points.

Premium lifestyle benefits spanning travel, shopping, and leisure are also included. These comprise airport lounge access (six times per year), hotel and airport valet parking services (three times per month), and hotel restaurant discounts (three times per year). Additionally, a discount gift offering a 100,000 KRW statement credit on single transactions of 100,000 KRW or more at premium merchants such as department stores, airlines, hotels, and golf venues is provided twice a year.

Furthermore, in addition to the standard 1% points benefit, customers receive 1.5% points on duty-free purchases, 2% on shopping and leisure categories, and 3% on overseas transactions.

The 'Porsche Samsung Card' can be applied for online and offline through Porsche's official dealer network and digital channels. Customers who apply for the Porsche Samsung Card and enter the promotion by 31 August will receive a Porsche Lifestyle hard-case trolley mini in black.